ACC builds the first ‘Gratitude EcoVilla’ in India made fully with sustainable materials, as part of its global “Houses of Tomorrow” initiative
By Pinkerala News Desk | Apr 27, 2022
~First Indian project as part of the global initiative~
~Low CO2 materials in house construction in Puducherry ~
Mumbai, April 26, 2022: As a concrete step towards bringing sustainable construction, ACC Ltd. has launched Houses of Tomorrow (HOT) in India, a global initiative by Holcim. This will make ACC the first Indian building materials manufacturer to measure and promote low CO2 emissions in the construction of independent family residences. The Houses of Tomorrow are sustainable, affordable, inclusive, and replicable.
The initiative aims to build houses using innovative near-zero CO₂ footprint building materials. The first project in India named ‘Gratitude EcoVilla’ is located in Puducherry. Designed by Architect Trupti Doshi, a well-known sustainability professional, the project uses materials, climate-specific passive design, and smart construction methodologies to create a holistically sustainable house while enhancing the comfort of the residents.
‘Gratitude EcoVilla’ is expected to reduce CO₂ emissions by 40% through the use of materials such as ECOPact green concrete, ACC Suraksha cement, fly-ash bricks, and low CO2 alternative to virgin steel reinforcements.
Mr. Sridhar Balakrishnan, MD & CEO, ACC Limited, said, “Our parent company “Holcim” is spearheading the transition towards sustainable construction. The concept of “Houses of Tomorrow” was born out of this sustainability commitment. We are proud to introduce this initiative in India, which will help us continue inspiring future generations of home builders to adopt green products and sustainable solutions. We strongly believe that sustainability is for everyone in any location and at any price range through innovation and smart design”
As part of the selection process, over 40 well-known architects were invited to participate in the “Houses of Tomorrow” initiative. Following a review by the jury, Gratitude EcoVilla was selected to be the first House of Tomorrow in India as it met the objective of showcasing a beautifully designed house that utilizes low carbon impact materials and sustainable construction.
Wave 1 of this unique project is being coordinated across 5 countries - India, Kenya, France, Canada, and Mexico, which aims to positively impact the environment, while creating long-term value for the residents.
About ACC:
ACC Limited is one of India’s leading producers of cement and ready-mix concrete and is a part of the Holcim Group. It has over 6,400 employees, 17 cement manufacturing sites, 80 concrete plants, and a nationwide network of over 50,000 channel partners to serve its customers. With a world-class R&D center in Mumbai, the quality of ACC’s products and services, as well as its commitment to technological development, make it a preferred brand in building materials. ACC was ranked among the Top 2 companies in Business Today's "Best Companies To Work For" Survey in the Construction and Infrastructure sector. Established in 1936, ACC is counted among the country’s 'Most Sustainable Companies' and is recognized for its best practices in environmental management and corporate citizenship. With sustainability at the core of its strategy, ACC is the first Indian Cement Company to sign the Net Zero Pledge with Science-Based Targets.

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