Meru launches FREEDOM DRIVE and Salutes the war veterans on Independence Day
By Pinkerala News Desk | Aug 12, 2022
~ Commits to contribute 10% of its 15th August Ride revenue to Veterans India under #FREEDOM DRIVE ~
Mumbai, 11 August 2022: Meru, a pioneering airport brand in Indian mobility space, announced that it will be contributing 10% of its ride revenue generated on August 15th to Veterans India, a non-governmental organization (NGO) that works with the veterans and their families. This will be done under the latest campaign titled ‘#FEEDOM DRIVE’ which salutes war veterans on the occasion of this Independence Day.
Mr. Kannan Chakravarthy, CEO, MERU says “The war veterans have been contributing to building stronger India for the last so many decades. On the occasion of India’s 75th Independence Day, Meru would like to appreciate the invaluable contributions of the war veterans and their families. As a small contribution, I would like to announce that we will be donating 10% of ride revenue to Veterans India which supports Veterans families and disabled veterans. We are extremely proud to be associated with these warriors who had devoted their entire lives to serving the nation. We request our customers to contribute to this cause”
Speaking on the association, Colonel HV Sharma (Retd) National Vice President of Veterans India said, “The fund generated by this drive would enable Veterans India to carry on with its patriotic activities. With help of organisations like Mahindra Logistics Veterans India strives to continue its activities for spreading and inculcating nationalism and patriotism across the country, especially the youth of the country”, he adds.
Commenting on the association, Mr Anand Mahindra, Chairman, Mahindra Group, Tweeted “A small step can go a long way. Well done @MeruCabs, for leading a cause for our army veterans, who guard our freedom, and their families for whom duty for the nation is above everything. We’re proud you are a @MahindraRise company.”
About Veterans India Foundation
Veterans India utilises the experience of its Veteran Members into nation building. The organisation in last seven has helped large number of ex-servicemen, Veer Naris (defence widows) and specially abled soldiers with the help of its state, district and block units. Especially in natural calamities and during corona pandemic the organisation distributed food and clothes to needy people.
Meru, a pioneering brand in the shared mobility space in India, is now a part of Mahindra Logistics Limited (MLL). MLL is a leading logistics and mobility solutions provider with over a decade of experience in offering integrated, customized, scalable, innovative and technology-enabled solutions to its customers across diverse industries. Leveraging on the strong foundation provided by MLL's capabilities and resources, Meru now aims to take its service offerings to newer heights, delivering on its promise of customer excellence, safety and sustainability.
For more information, visit www.meru.in
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